@BlacChyna Launch Party @HardRockLA 5-10-16
#VVKPhoto
HOLLYWOOD, CA (May 11, 2016)
– Social media celebrity and Pop Culture favorite Blac Chyna brings her influence and impact to the
technology industry with the launch of her new “CHYMOJI”
collection, created by emerging tech brand Glamroks, that debut as the #1 most
downloaded app in the Apple App Store. The social media darling celebrated the
release of her incredible 700+ custom emojis with a red carpet soiree inside
Hard Rock Cafe Hollywood with celebrity guests Rob
Kardashian. Draya Michele, Marcus Paulk, Safaree Samuels, Rosa Acosta, Sincere
Show, Karen Civil, Malaysia Pargo, Lolly White, Angel Brinks, Tami Roman, EJ
King, Kid Red, Brandi Maxiell, Sundy Carter, DJ Duffey and more.
Partygoers were the first
to view Blac Chyna’s new “CHYMOJI” icons that depict her famous personality,
humor, lifestyle, likes and loves, along with popular culture trends and more.
Guests also enjoyed CHYMOJI-themed sweet treats by Sweet Mama’s, drinks, and music
curated by DJ Looney.
“I’m so excited to finally
be apart of the technology world! This is a significant step in my future of
business ventures. Glamroks really did a great job with the roll out of
ChyMoji. I’m proud to be apart of this venture,” says Blac Chyna. “There’s so
much that I have in the works as far as my career is concerned. I’m just
grateful that God has allowed these opportunities to find me.”
Glamroks Founder/CEO Dez
White says they are thrilled to partner with Blac Chyna on the company’s first
emoji app. “We’re over the moon! It took a total of four weeks to create from
start to finish. Blac Chyna was very much involved with the creation process.
She was very professional and great to work with. She selected everything from
hairstyles, colors, facial expressions, and would send us pictures of certain
things she wanted to incorporate,” notes White. “My
favorite icons are those of her with a lollipop and blue hair and her twerking
upside down. I was very impressed with our Art Director Shaun Harrison and the
Gifs our team created, especially one of Chyna twerking on Rob [Kardashian].”
“We’re super excited! It’s
been a work of passion to get [this collection] off the ground. We were able to
incorporate [Blac Chyna’s] personality and humor into the emojis while also
tying in her brand,” notes Shaun Harrison, Art Director at Glamroks. “My
favorite icon is the one of her throwing money with Harriet Tubman on them in
the air!”
Glamroks is an emerging
tech brand that partners with great influencers for exciting projects. The
company is all about getting their art across in quick and relevant
expressions. White says the company has just signed five other major
influencers and plans to release a new app every month for the next five
months.
Blac Chyna, the owner of
Lashed cosmetics, Lashed Bar and 88 Fin, continues to thrive as a
businesswoman, adding the tech world to her list of influential dominance. Her
diversified entrepreneurial pursuits include creating mega-brands in the
fashion, beauty and hair industries, while remaining most importantly an
amazing mother. Visit www.LashedBar.cofor
more information on Blac Chyna and her brands.
Visit www.CHYMOJI.com to access Blac Chyna’s CHYMOJI
collection for iOS and Android devices.
Social Media Hash Tag: #CHYMOJI #VVKPhoto
